Home » Design » TRAM CORALLO MDW 2018


 - Gabriella Ruggieri & partners
Tram Corallo brings on stage a suggestive screening room on rails, an unexpected and evocative place, an authentic travelling salon inside a historic tram from 1928, reinvented in a contemporary way.
The project is inspired by the theme of the journey, as an experience with dream and surreal overtones, that the designer carries within a d’antan cinema set up.

 - Gabriella Ruggieri & partners
Milan and its urban landscapes are the main subject of the surreal footage that enters through the ribbon windows at the back of the tram, in a dimension that seems to travel in space and time.

 - Gabriella Ruggieri & partners
Through a project of totally tailor-made interior design, unusual and precious for a transport vehicle, the environment reflects the designer’s aesthetic, where precious materials and references to the past, contemporary intuitions and visionary spirit are harmoniously combined.

 - Gabriella Ruggieri & partners
Inside, the division into two zones creates two specific moments, recurring situations in theaters and cinemas.
The foyer, seen as the main volume, mimics a soft, enveloping waiting room, featuring rigorous settees, windows screened by abundant Rubelli drapes visible from the outside, and soft inlaid carpeting.
The back of the streetcar, behind a light passementerie curtain, introduces to the intimate screening room, where the visitors, seated comfortably on ottomans, can experience an unforeseen cinematic perspective on the city of Milan. ( press release www.tramcorallo.com)

Designer: Cristina Celestino
Special Partner: TISSOT (Swiss watches since 1853)
Design Partners: RUBELLI Venezia; BESANA Carpet Lab; antica fabbrica passamaneria 1943 MASSIA VITTORIO
Lifestyle Partners: SENATO Hotel Milano; FRANCIACORTA
Technical Partners: ANTIQUE MIRROR Siena Tuscany

ph. Vaifro Minoretti for 1blog4u
Gabriella Ruggieri

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